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Amazon A+ Content: Creation, Guidelines & Mistakes | eZdia

Amazon A+ Content: Creation, Guidelines & Mistakes | eZdia

Dec 12, 2020 | Content Strategy, Content Tips, Ecommerce, Marketplaces, SEO Tips

As you know, the Amazon marketplace is hugely competitive, so anything that gives you an advantage over the competition has to be worth a shot. While every seller has access to the regular Amazon detail pages, only brands who sign up for Amazon's Brand Registry get to...

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Competitive SEO

Competitive SEO

Aug 19, 2020 | Content Strategy, Ecommerce, Featured, Featured Home, SEO Behavior & Demographics, SEO Strategy

SEO is not a checklist. Despite what some might believe, ranking on page-one is not as simple as doing X and then getting Y. Search engine optimization is about offering the best results for a given search query. And that word “best” makes SEO a competitive sport.

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Google Announces Free Product Listings on Google Shopping

Google Announces Free Product Listings on Google Shopping

May 12, 2020 | Content Strategy, Ecommerce, Featured, Featured Home, SEO Behavior & Demographics, SEO Strategy

Google Shopping is quickly becoming the single largest repository of product information. In May of 2020 Google started accepting organic listings..

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How to Use Competitive Analysis in Ecommerce SEO Strategy

How to Use Competitive Analysis in Ecommerce SEO Strategy

Mar 15, 2020 | Content Strategy, Ecommerce, Featured, Featured Home, SEO Behavior & Demographics, SEO Strategy

Find out how to use competitive analysis as part of your eCommerce SEO strategy to stay 2 steps ahead of your competitors. Learn more!

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What is Schema Markup and Why is it Important for SEO?

What is Schema Markup and Why is it Important for SEO?

Feb 25, 2020 | Advanced SEO, Content Strategy, Featured, SEO Strategy, SEO Tips

Find out what schema markup is and why it’s so crucial for SEO in 2019. Don’t neglect schema – remember, search engines love structured data, and it could help boost your rankings.

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Top 5 Product Page KPI’s every E-commerce Seller Should Follow

Top 5 Product Page KPI’s every E-commerce Seller Should Follow

Feb 5, 2020 | Ecommerce, Marketplaces

Here are some practices to make sure that the product page KPI for e-commerce business metrics you’re tracking will work better for you.

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How to Find and Target High-Value Keywords for Your Business

How to Find and Target High-Value Keywords for Your Business

Jan 22, 2020 | Content Strategy, SEO Strategy

Keyword research and competitive analysis are two of most important things for any business to boost their online presence.

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Dwell Time vs. Bounce Rate vs. Time on Page: What’s the Difference?

Dwell Time vs. Bounce Rate vs. Time on Page: What’s the Difference?

Jan 14, 2020 | Advanced SEO, SEO Strategy, SEO Tips

Learn the difference between dwell time, bounce rate, and time spent on page. Find tools to make your time-based metrics more accurate and tips to increase the quality of your content.

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Important Factors Influencing Purchase in E-commerce

Important Factors Influencing Purchase in E-commerce

Dec 27, 2019 | Ecommerce, Marketplaces

In e-commerce, there are certain factors from the customer’s point of view which influence their purchasing decision. Here’s a look at those concerns.

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Setting KPIs for Product Pages and Improving Performance

Setting KPIs for Product Pages and Improving Performance

Dec 17, 2019 | Ecommerce

Learn how to set and measure KPIs and how to optimize product pages to hit your organizational goals.

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