Last Update: April 9, 2020
THE EZDIA SERVICE
COLLECTION OF PERSONAL DATA
USE AND PURPOSE OF COLLECTED PERSONAL DATA
LEGAL BASIS OF PROCESSING PERSONAL DATA
KEEPING YOUR PERSONAL DATA SECURE
PERSONAL DATA SHARED WITH THIRD PARTIES
RETENTION OF PERSONAL DATA
YOUR RIGHTS WITH RESPECT TO PERSONAL DATA
HOW TO CONTACT EZDIA REGARDING PERSONAL DATA
1. THE EZDIA SERVICE
eZdia is a content optimization and data labeling product and service. eZdia uses a proprietary, cloud-based platform, for research, strategy development, content creation, quality checks and product delivery. eZdia does this by crawling websites or by ingesting customer data on web activity, including but not limited to web analytics, keyword ranking data, product content, and many other forms of behavioral or company data.
2. COLLECTION OF PERSONAL DATA
When you request information on the Website, subscribe to a mailing list or for a service, respond to an online survey or otherwise actively send us data, we usually collect data such as:
your name, e-mail address, mailing address, phone number
traffic, revenue, orders, conversions, and data provided by 3rd party analytics integration
keyword ranking data
certain information related to the business you represent such as number of employees and industry type.
If you receive services from us and advertently disclose personal health information to us, we may collect and store such personal health information also. This is limited only to customers who work with personal health information and collect personal health information. It is your responsibility to not disclose personal health information to eZdia.
You may opt out of providing information by not entering it when asked and, if such information is required in order to allow us to respond to your inquiry, you will receive a notice advising you of this.
When you visit the Website, we also track information on your computer and your internet connection, such as but not limited to:
the IP address of your computer and internet service provider, when you access the site, the IP address of websites from which you connect to our Website, and
the computer systems you are using and your use or and preferences on our Site.
We may also automatically record certain information from your device by using various types of technology, including:
your IP address or other device address or ID,
web browser and/or device type,
the web pages or sites that you visit just before or just after you use our Website,
the pages or other content you view or otherwise interact with through our Websites, and
the dates and times that you visit, access, or use our Website.
We also may use these technologies to collect information regarding your interaction with email messages, such as whether you opened, clicked on, or forwarded a message. This information is gathered from all users and may be connected with other information about you.
When you use our Website, we may send one or more cookies (small text files containing a string of alphanumeric characters) to your device. We may use both session cookies and persistent cookies. A session cookie disappears after you close your browser. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to our Sites. Your web browser may provide you with some options regarding cookies. Please note that if you delete, or choose not to accept, cookies from our Websites, you may not be able to utilize the features to their fullest potential. We may use third party cookies in connection with our Website.
3. USE AND PURPOSE OF COLLECTED PERSONAL DATA
We use the information that we collect on or through our Website to:
operate, maintain, enhance and provide all features of our Website,
provide services and information that you request,
respond to comments and questions and otherwise to provide support to users,
to process and deliver entries and rewards in connection with promotions that we may offer from time to time,
understand and analyze the usage trends and preferences of our users, to improve our Website, and to develop new products, services, features, and functionality, and
contact you for administrative purposes such as customer service or to send communications, including updates on promotions and events, relating to products and services offered by us and by third parties.
4. LEGAL BASIS OF PROCESSING PERSONAL DATA
If you are visiting our Website from the European Economic Area, we typically collect and/or process your Personal Data when we have a legitimate business interest or your specific consent.
5. KEEPING YOUR PERSONAL DATA SECURE
To protect your Personal Data we use appropriate technical measures corresponding to the type of Personal Data and the risks associated with processing such Personal Data. In the event of a data breach we will contact those affected and to the extent required the required regulator as required by applicable law.
6. PERSONAL DATA SHARED WITH THIRD PARTIES
Unless you have opted out from receiving commercial communications from eZdia, we also may share contact information (that we collect through various marketing efforts) with trusted business partners, such as system integrators, distributors and referral partners. We may share personal information for legal, protection, and safety purposes; to comply with laws; to respond to lawful requests and legal processes; to protect our rights and property including but not limited to enforcing our agreements, policies, and terms of service. We may also share information in an emergency.
We may share or transfer your information in connection with a prospective or actual sale, merger, transfer or other reorganization of all or parts of our business. Also, we reserve the right to fully use and disclose any information that is not in personally identifiable form (such as statistics and survey results that do not identify you individually by name). We may also share aggregated and/or anonymized data with others for their own uses. We may also share any information that you voluntarily choose to include in a publicly accessible area of the Sites that will be available to anyone who has access to that content, including other users.
7. RETENTION OF PERSONAL DATA
We may retain your Personal Data in connection with our ongoing legitimate business interest. When an ongoing legitimate business interest with respect to your Personal Data no longer exists we will delete such Personal Data.
8. YOUR RIGHTS WITH RESPECT TO PERSONAL DATA
Object to processing and opt-out. In connection with promotions or other projects, we may ask you specifically whether you have objections against a certain kind of data use or sharing. If you opt-out under such circumstances, we will respect your decision. To opt out of receiving commercial communications from eZdia please click on the “opt-out” link in the communication or, please contact us at privacy@eZdia.com. Please note that our affiliates and other data recipients have their own data privacy policies, which may differ from ours and you would have to contact them separately with respect to opt-out requests.
In connection with promotions or other projects, we may ask you specifically whether you have objections against a certain kind of data use or sharing. If you opt out, we may still send you non-marketing emails. Non-marketing emails include emails about your accounts and our business dealings with you.
Correct or Update.You may send requests about personal information to our Contact Information below. You can request to change contact choices, opt-out of our sharing with others, and update your personal information.
If personal information you have submitted through the site is no longer accurate, current, or complete, and you wish to update it, please send an e-mail to privacy@eZdia.com. Upon appropriate request we will usually update or amend your information, but we reserve the right to use information obtained previously to verify your identity or take other actions that we believe are appropriate.
You may request that we delete your personal information as well as request that we make your personal information available for porting.
Withdraw consent.You may withdraw your consent at any time, but such withdrawal shall only apply with respect to any processing after such withdrawal and you may request that eZdia make your Personal Data portable and make such Personal Data available to you.
Right to complain.You may complain to a data protection authority regarding the use or collection of your personal information. Please contact you local data protection authority for more information regarding how to file such a complaint.
9. CALIFORNIA CONSUMER PRIVACY ACT
Effective January 1, 2020, the California Consumer Privacy Act of 2018 (the “CCPA”) allows consumers who are California residents, upon a verifiable consumer request, to request from a business:
Delete any personal information about the consumer which the business has collected from the consumer;
Disclose to the consumer certain information about the personal information that the business collects from the consumer; and
Direct a business that sells personal information about the consumer to third parties not to sell the consumer’s personal information.
eZdia does not sell any consumer personal information to third parties. To submit an data access or data deletion request, please use this form or contact us at email@example.com. Please note that these requests apply only to information that eZdia holds. If your request relates to the personal data collected through a customer’s websites or digital products, you should direct your request to the owner of that website or product. Please note that you must verify your identity and request before eZdia will process your request. You may be required to provide email confirmation or other information in order for us to verify your identity. Consistent with California law, if you choose to exercise your rights, you will not receive discriminatory treatment by eZdia.
Under certain circumstances, you may designate an authorized agent to make a request on your behalf. In order to designate an authorized agent to make a request on your behalf, you must provide a valid power of attorney, your valid government government issued identification, and the authorized agent’s valid government issued identification to allow eZdia to verify that the agent is authorized to make the request on your behalf.
If you have any questions about eZdia’s privacy policies and practices, please contact us at firstname.lastname@example.org.
Email address: privacy@eZdia.com
Mailing Address: 42840 Christy Street, Suite 108, Fremont, CA 94538