On May 22nd, Google released a significant Panda update — so-called Panda 2.0. The head of Google’s spam-fighting team, Matt Cutts, discusses some of the objectives behind the update. The update is purportedly affecting about 2.3% of queries. We’ve been monitoring people’s reactions pretty closely. For a really great run-down of the update’s effects, take a look at a great post discussing the outlook (short answer: not as big as people had expected).

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