Product Page and Data Optimization
Better Product Data.
More Traffic.
Higher Conversion.
We enrich and optimize product and category data so AI engines, search engines, and shoppers can understand, compare, and choose your products with confidence.
One Product Data Strategy. Three Growth Engines.
Increase Site Conversion
Better product information builds confidence, reduces hesitation, and drives more purchases
Drive GEO & AI Traffic
AI engines need rich, contextual data to understand, compare, and recommend your products
Increase SEO Traffic
Optimized product and category data improves rankings and captures more organic search demand.
Everything We Optimize
Product Attributes
Create and enrich attributes that help AI engines and shoppers understand the differences.
Description
SEO and GEO-optimized product descriptions built around customer intent and use cases.
Product FAQs
Answer common customer questions to improve conversion and AI understanding.
Specifications
Explain key differences so shoppers and AI engines can make the right choice.
Schema & Structured Data
Implement and enhance schema that helps search and AI engines interpret your data.
Product Relationships
Define similar products, alternatives, accessories, compatible items, and replacements.
Comparisons
Normalize and structure technical information for accuracy and comparability.
Category Optimization
Enrich category pages with context, FAQs, buying guidance and structured data.
Buying Guidance
Help shoppers understand when, why, and how to use the product.
Internal Linking
Build stronger connections across your catalog for better discovery and authority.
CUSTOMER SPOTLIGHT
Enhancing Data to Power Smarter AI at GoodRx
GoodRx uses AI to help consumers better understand and navigate healthcare products and information.
eZdia enhances and augments product data to make GoodRx's AI models smarter.
Augmented Product Data
Improve AI Model Intelligence
Strengthen Data Quality
Support Better AI Experiences
We are proud to partner with GoodRx to power their AI-driven experiences by enhancing the quality and completeness of the data behind the answers.
(Specific details of our work together are confidential.)
Our Optimization Process
1. Audit & Analyze
We analyze your catalog to identify data gaps, opportunities, and issues.
2. Enrich
We create missing attributes, content, FAQs, relationships, and more.
3. Optimize
We optimize for conversion, GEO visibility and SEO performance.
4. Structure
We apply taxonomy, relationships, schema and structured data.
5. Publish
We deploy optimized data across your site, catalog and feeds.
6. Measure & Improve
We monitor performance and continuously improve results.
Better Data. Better Results.
Optimized product and category data drives measurable improvements across every channel.
Higher Site Conversion
More confident shoppers who buy more.
More GEO Traffic
Greater visibility in AI search and shopping.
More SEO Traffic
Higher rankings and more organic visibility.
More Revenue
Better discovery leads to more sales.
Stronger Brand Authority
Become a trusted source for AI engines and shoppers.