SEO Mistakes Your Website Can’t Afford in 2016

Posted by & filed under Content Strategy, SEO Strategy.

SEO or search engine optimization is a unique marketing technique capable of transforming your business. As it delivers superior rankings and enhanced visibility on the internet, an optimized business thus becomes empowered enough to leap out from the closet of obscurity and enjoys heightened presence across channels in digital space. SEO however helps to only… Read more »

Get To Know Your Bounce Rate

Posted by & filed under SEO Strategy.

The bounce rate, measured in percentages, is among the key performance indicators (KPI) of a website. More than just a percentage, it gives you insight into how your content and products are resonating with your audience. A bounce rate is a simple measurement–the percentage of people who visit your site and leave before visiting a second… Read more »