SEO for Amazon v/s SEO for Google

Posted by & filed under ecommerce, SEO Strategy.

Google has long enjoyed a monopoly in the space of search engine rankings, and SEO is as important today as it’s ever been. But, when it comes to eCommerce and online shopping, the search engine has some fierce competition. Do you know its main competitor? Amazon is that competitor! How come? Well, more people (individuals… Read more »

How to Find and Target High-Value Keywords for Your Business

Posted by & filed under Content Strategy, SEO Strategy.

Keyword research and competitive analysis are two of most important things for any business to boost their online presence. A wrong keyword strategy in place means losing most of the site’s traffic, leads, and ultimately, the money. It’s therefore important to understand the entire keyword research process to get right and relevant keywords for the… Read more »