Redefining the Value Chain of Content in the Age of Instant Gratification

Posted by & filed under Content Distribution, Content Strategy, Content Tips.

Content needs are constantly evolving. The days of pounding away at typewriters disappeared with the arrival of personal computers and accompanying software, and the Internet pushed content creation into its next phase, a phase in which speed, scale and efficiency are more important than ever. But the market continues to demand more. With the rise… Read more »

Creating Content the Right Way with eZdia

Posted by & filed under Content Strategy, Content Tips.

Business2Community blogger and content expert Angela Hausman recommends a content creation cycle that includes measuring and analyzing performance, creating content based on those measurements and getting social with your content. As competition grows in the content marketing space, the need to publish more often, at greater length and with better quality is creating challenges for… Read more »