7 Ways to Improve your Mobile Commerce Strategy

Posted by & filed under Content Strategy, ecommerce, SEO Strategy.

While desktop shopping numbers still largely dwarf mobile spending, that’s changing quickly. Millennials and Gen X shoppers love their mobile devices, and the former is set to become the largest demographic as Baby Boomers age. Eventually, most purchasing will happen from handhelds, so getting smart about your mobile commerce strategy now is the only way… Read more »

5 Tips for Winning Blog Optimization

Posted by & filed under Content Strategy.

By now, what you’ve read has you convinced that your e-commerce business needs a blog to build relationships with your customers, so you’ve written your first post and added it to the website. And the result is the sound of silence. It doesn’t appear that people are reading the blog at all, so what’s your… Read more »